ITALWAX CLASSIC LINE REBRANDING

Dear Client,

We would like to inform you that starting from January, the Italwax Classic Line Rebranding has officially begun. This update is part of our continuous effort to keep the brand fresh, recognizable, and aligned with the professional standards that beauticians and distributors expect from Italwax worldwide.

The Italwax Classic Line Rebranding focuses on renewing the visual identity of the line while preserving everything professionals already trust and appreciate about these products. The formulas, performance, and quality remain exactly the same. Only the label design and visual presentation are being updated to create a more modern, consistent, and professional look across the entire range.

The first products you will notice with the new label design are the 100 ml cartridge waxes. If you see a change in the packaging, please don’t worry — this is simply part of the Italwax Classic Line Rebranding process. The wax inside the cartridge is the same product you have always used and trusted in your professional treatments.

As the Italwax Classic Line Rebranding progresses, more products from the Classic range will gradually appear with the updated labels. Because the transition will happen progressively across different markets and distributors, it is possible that during this period you may receive the same product with different labels. This depends on stock availability and distribution timelines. Seeing both label versions in circulation is completely normal during the Italwax Classic Line Rebranding phase.

Please rest assured that this transition does not affect product performance, quality, or formulation. The Italwax Classic Line Rebranding is purely a visual update designed to strengthen the identity of the Classic range while maintaining the reliability that beauty professionals expect from Italwax.

Below you will find the list of products involved in the Italwax Classic Line Rebranding:

🔥 Cartridges 100 ml
(Aloe, Azulene, Banana, Coconut, Honey, Lemon, Natural, Olive, Rose, Strawberry, White Chocolate, Zinc Oxide)

🔥 Pre Wax Treatments 100 / 250 / 500 ml
(Aloe Gel, Aloe Spray Lotion)

🔥 After Wax Treatments 100 / 250 / 500 ml
(Orange Lotion, Azulene Lotion, Cooling Gel, Oil Lemon, Oil Mint, Orchid Retardant Emulsion)

🔥 Tins 400 / 800 ml
(Aloe, Azulene, Banana, Honey, Natural, Olive, Rose, Strawberry, White Chocolate, Zinc Oxide)

🔥 Paraffin 500 ml
(Lemon, Natural, Olive, Peach, White Orchid)

The Italwax Classic Line Rebranding will continue over the coming months until the entire Classic range features the updated design. We appreciate your patience during this transition period and thank you for your continued trust in Italwax and in the Italwax.
Thank you for your understanding and for being part of the Italwax professional community.